KUWAIT: Minister of Information Sami Abdullatif Al-Nesf highlighted the important role of media in turning Kuwait into a regional financial hub on Monday. During the inauguration of the 11th Exhibition of Media, Public Relations and Communication Technology, Al-Nesf, who doubles as Communications Minister, called for organizing more media events to attract investors and help promote Kuwait as a financial hub. The minister hailed the exhibition, noting that it helps Kuwaiti media outlets stay abreast of the latest developments in global media. He also urged the private sector to support such events and exhibitions to assess Kuwait's media and economic role in the region.
The two-day exhibition's organizer, Al-Jabriya Exhibition Group's Chairman Ahmad Ismail Behbehani said that the world's interest in media has been developing over the past few years and taking new dimensions. Many of the successful institutions in the developed countries are depending on PR programs and activities to achieve their goals and rally support for their policies," Behbehani said. He added that economic institutions also rely on media outlets to reach out to their dealers and customers.
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